Snowfairy microsite

Brand         
Lush              

Services
Website Design
Game Design
Creative Direction

Role
Lead Designer

Year
2020

Overview

A place to discover the magical world of Snow Fairy

Brief
To go alongside Lush’s yearly arrival of Snow Fairy products we wanted to create a microsite to celebrate all things pink and Snow Fairy. This year we had new and exclusive box sets and merchandise centred around 3 characters. We wanted to have a quiz to help choose your character as well as a game to explore the world of Snow Fairy.
 

Process
As a lead designer on this I created initial designs and then worked with various contractors to help bring it the life including illustrators and pixel designers and I worked directly with developers to build the website and game.

Character Illustration 
Jon Fox

Pixel Designs
South Big
Lukas Lundin

Developers
Eight Arms